We celebrate life's moments and make memories tangible through our Jewelry Ecosystem.
We create value by taking genuine interest in and care of people, while providing them with products and memories that will last generations. We uphold ourselves and each other to excellence in everything we do.
Always do the right thing. Be honest and responsible for your words, actions and decisions.
Treat your team members, clients, and surroundings with great care. Listen actively without judgement to understand different perspectives, choices, and backgrounds.
Be honored to celebrate life’s moments with clients and team members. Acknowledge hard work and dedication.
Maintain a mindset and approach that prioritizes the client experience with attention to detail to exceed their expectations. Understand and value the client’s perspective.
Work is fun when we celebrate success, view challenges with optimism, and work together toward goals. Approach each day with curiosity and an openness to learn new things, expecting good things to happen.
How We Became Spicer Greene Jewelers
The story of Spicer Greene Jewelers is one of opportunity and passion. In 1926 E.O. Wick, with a desire to escape the hectic New York lifestyle where he worked with Tiffany & Co., moved to Asheville and opened a small jewelry repair shop on Wall Street. His skills as an expert enamellist, hand engraver, and jeweler served him well. So well, he was able to take on an apprentice, Paul Greene, in 1942. Paul eagerly worked alongside Mr. Wick, learning the business and the art of creating one-of- a-kind custom jewelry. In 1948 Paul married Lucia Brown and she joined the business as well. In 1953, Paul became a full partner in the jewelry store and Wick and Greene was born.
The Second Generation
In 1975, Paul’s son, Michael Greene joined the family business. Michael learned as an apprentice, much as his father learned. He also furthered his education in the world of jewelry and has earned many prestigious designations. In 1981, Michael and Eva Buckner were married and she joined the family business and later welcomed their daughter, Eva-Michelle into their family. During the same time, Wick and Greene moved locations from the small shop on Wall Street into a beautiful 1920s Art Deco building on Patton Avenue. The location was a gasoline station that Paul, Lucia, and Michael personally renovated to create the perfect setting for the fine jewelry store that was Wick and Greene. Always with a flair for the fantastic, they restored a 1920s Seth Thomas Street Clock and placed it in front of the store. Today, the clock is one of Asheville’s most recognizable landmarks.
The tradition continues
In 2012, Eva-Michelle Greene studied at the Gemological Institute of America where she met Elliott Spicer. Elliott has a background as deeply rooted in jewelry as Eva-Michelle’s – he grew up in his family’s jewelry stores, Spicer Jewellery, in Atlantic Canada. Elliott and Eva-Michelle both earned their Graduate Gemologist Diplomas from GIA and were married in 2013.
In 2014, Elliott and Eva-Michelle Spicer became partners in the business and began the journey to become Spicer Greene Jewelers. The couple’s vision included a complete restoration of the historic landmark as well as an experience tailored to the 21st century shopper. Their enthusiasm for jewelry and for the business is contagious. In 2016, their vision of Spicer Greene Jewelers became a reality.
From its humble beginnings as a jewelry repair shop to its current success as “one of the nation’s premier jewelers,” Spicer Greene has a rich and varied history. As a long-time, staple in downtown Asheville, NC, we are committed to improving and enriching the community that has been such a blessing to us. In 2011, the Greene family started the Paul P. Greene Charitable Endowment through the Community Foundation of WNC to empower young entrepreneurs with big dreams like Mr. Greene’s.
In addition to the Paul P. Greene Charitable Endowment, we work closely with the following organizations to better the lives of the needy, educate our youth, empower women, support medical research and better the community in WNC:
American Cancer Society
American Red Cross
Asheville Buncombe Christian Community Ministry
ARC of Buncombe County
Buncombe County Sherrif’s Association
Buncombe Country Fraternal Order of Police
Community Foundation of WNC
Junior League of Asheville, Inc.
Lewis Rathburn Center
March of Dimes
Meals on Wheels
Mission Hospital Foundation
Rotary Club of Asheville
University of North Carolina at Asheville
Women for Women